MOSHN Life Tech announces strategic partnership with Michael ‘Pinball’ Clemons, signing him on as company’s Head Coach

For Immediate Release

Health Tech start-up focused on personalized, affordable fitness technology

TORONTO, November 12, 2020 -- MOSHN Life Tech is set to revolutionize the at home fitness market, coupling powerful app integration with the value of connected health devices and wearables.
Michael ‘Pinball’ Clemons, a long-time pro football player, head coach and 6-time league champion is one of the most recognizable athletes in the country. MOSHN is pleased to announce the addition of ‘Pinball’ Clemons to the executive team as a partner in the business as the company’s Head Coach.

With his notable category experience and leadership skills as part of the executive team, Clemons will help create awareness for the MOSHN brand and drive specific strategic initiatives across education and wellness, retail partnerships and related social causes. 

 “While the position of Head Coach is not a traditional corporate role, we’re not a traditional company. We are ready to democratize personal training in an exciting way,” says Adrian Capobianco, CEO MOSHN Life Tech. “When you pair knowledge and motivational skills with connected devices and wearables, the impact can be massive, having Pinball as our Head Couch solidifies that knowledge and impact at the corporate level as we strive to bring personalized fitness for all.”

MOSHN Life Tech’s business model is different when compared to others in the market, uniquely combining hardware, content through a personalized app and 1-to-1 access to personal trainers. The personal fitness and health tech market is a huge opportunity but currently is dominated by a few very expensive players, MOSHN is on a mission to provide affordable personalized fitness to the masses leveraging technology and personalized content to create the most effective and supportive fitness alternative.  

“When we met it was immediately obvious that there was a fit and alignment, and as a pro athlete, coach, husband, father and regular guy I know that our health is our greatest asset,” says Clemons. “Today it is harder than ever to get personalized affordable fitness options for those looking to not only get healthy but stay healthy. While there are many stand-alone fitness apps, some fitness hardware offerings and virtual fitness content, few have pulled this together into a cohesive community driven eco-system like MOSHN and that’s why I’m excited to be involved in the business.”

Public interest in health and wellbeing has been growing steadily over the past years and in the wake of the pandemic, the adoption rate of fitness apps and devices has grown exponentially. In fact recent IMI research reveals that 32% of the population will not be going to a gym or attending fitness classes until a vaccine is available.

The MOSHN app is currently available for free download in the App Store and Google Play stores. Sign up as a trainer at . The MOSHN Max2 wearable tech and M1 shoe is available for holiday pre-order at 


MOSHN is complete eco-system that empowers people to live a fit and healthy lifestyle through personalized coaching and motivation. MOSHN Life Tech, connects fitness professionals directly to their clients with a goal to build the most inclusive fitness community out there.

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